At the end of January, I shared the latest news from Travis Gold, creator of the GoldFold callsheet wallet, on the status of GoldFolds and whether or not they’d be back on the market. The wallets had been revamped, and were set to come out in February. But February came and went, and there was still no sign of the GoldFolds.
After getting emails from you guys with questions about the whereabouts of the new GoldFolds, and wondering myself what the status was, I decided to contact Travis again and see if there were any updates.
Much to my surprise, within 10 minutes of sending the email, I got a phone call from Travis — and he gave me the scoop!
Why the Sabbatical?
There are imitations on the market, but GoldFolds are the highest quality, all of them handmade by Travis. He put no marketing into the product, and was thrilled by the success– but needed to take a step back and reevaluate. He wanted to work on branding the product, and make adjustments to the Fold.
Improvements to the GoldFold
There have been several updates to the product, designed to make it sleeker and able to handle an AD’s demands a bit better. Overall, we can expect a slightly smaller wallet. One of the improvements: the clip is now gone, and has been replaced by strong magnetic strips on the inside to help keep papers in place. The GoldFold will now also come with a band of elastic, making it easier to store more and allowing the Fold to expand and be overstuffed. The “button” is also smaller and a little more ornate.
When Will the GoldFold Be Available?
If all goes well, Travis hopes to launch the new line of GoldFold callsheet wallets in the next month. He’s a 1st AD by trade, and like all of us that work in this business, has been quite busy with his day job recently. He shared he’d been booked on a two-week job in the Bahamas. “I’m not complaining, but I’m trying to get these things out!” he laughed.
Travis verified that FilmTools will again be a distributor.
A New Website & iPhone App
Part of the reason for the sabbatical was to give Travis an opportunity to team up with someone that could help launch a website and iPhone app for GoldFolds. Goldfold.com is the official website, where all information/updates pertaining to the GoldFold callsheet wallet will (eventually) be found. Currently, the website is a placeholder, with a countdown to the product’s launch, which is currently set to April 19th.
Can I PreOrder?
Not yet! The best way to stay in touch with the latest developments is to sign up to receive a notification from Goldfold.com when the product does finally launch. When it does, I will add a link to the film gear recommendations page.
For now, we wait a little longer and try not to get our callsheets in a wad. The new (and greatly improved) GoldFold will be unveiled as soon as possible!
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